Tag: IPL sponsorship 2026
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RMG Ban, JIO Star Merger, ₹1,500 Cr Void — Why IPL 2026 Left Fantasy Gaming Behind
When the RMG ban collided with the JIO Star merger, IPL 2026 faced a ₹1,500 crore sponsorship gap — and the brands that filled it revealed a structural shift years in the making. Here’s how.